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Product Launches

Every product is different, with its own style, personality and most importantly, its own consumers. That means every product launch event should be different too. We can help you come up with innovative and creative ideas to entice guests to your launch and create a bigger impact than just the hard sell. Attention to detail is key for a product launch and we will look at every aspect, right down to colour of the fascinator we are styling the waiter’s and waitresses with or the name of the cocktail your guests will be drinking. You want this event to be an event to remember and for it to be talked about for weeks to come. And the experience doesn’t end when the event finishes, Icon can help you work on an impactful follow up campaign that will leave a positive memory in your guest’s minds.

“What we love about the service Icon gives is that virtually everything is taken care of. Marleen and her team bring extensive experience, knowledge and practical wisdom, along with a ‘nothing is too much trouble’ attitude.”

– Dr Sarah Farquhar – CEO Early Childhood Council